COACHING & CONSULTANCY
BESPOKE TRAIning & education
Hellen’s wealth of experience enables her to help, coach and mentor a breadth of industry businesses – from start-ups and small, independent salons, to premium salons to spas, franchises, small groups or large chains. Hellen can quickly work with her clients to identify areas to focus on in order to maximise growth, increase profitability and optimise productivity. From branding, marketing and price positioning to re-working internal procedures and systems, Hellen creates bespoke, tailor-made strategies to implement and achieve tangible results.
learn, evolve & grow
With over 35 years of industry management experience at every level and having developed her own brands on a global scale, Hellen’s no-nonsense approach coupled with her tried and tested methods ensure that the business coaching programmes and bespoke plans she formulates for her clients yield substantial increases and effect discernibly improved performance both in the short and long term.
Whether you are looking for guidance and support for yourself, your salon team or your brand, Hellen can help.
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For: Salon owners/decision-making managers/senior leadership team members
Sometimes you need to run specific questions about your business by someone who can give you the answers - pronto. In this confidential session, you have a virtual 60 minute one-to-one session with Hellen to discuss and debate any issues or concerns you have in the strictest confidence. You get to choose how best to pick her brains – whether it’s related to HR, finances, profitability or just industry specific benchmarks, Hellen can give you instant advice and immediate support. Her unique experience and tried and tested business acumen is there for you to use, however you need it.
From leases to marketing, pricing to procedures, Hellen can help and be your sounding board, even if all you need is a bit of mentoring or feedback on your decision making.
Hellen’s fee includes a £100 donation to the Hair and Beauty Charity (of which she is Vice President, Director and Trustee).
Package price: £195 for one hour (includes a £100 donation to the Hair & Beauty Charity)
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For: Salon owners and their teams
This intensive 3 hour workshop is a bespoke masterclass to re-boot, power-up and boost your team’s performance, tailored for and co-created by you.
Partner with Hellen to design a session with content specific to your team in order to inject some momentum and accelerate growth, focusing on the areas you need to stimulate.
Whether you need a team reset or just a power-shot of professional input to positively impact and transform the collective mindset, Hellen can create a memorable session unique to your salon dynamics to leave your team refreshed, revitalised and reinvigorated.
Fee includes:
Initial 45 minute virtual discovery call
Email exchanges to plan and prep exclusive content
3 hour workshop (venue cost not included)
Package price: £495
Hellen’s quoted fees include an NDA (Non-Disclosure Agreement) to ensure any work she carries out remains strictly private and confidential. Sessions can be conducted either face to face or remotely. Travel time/accommodation by quotation for locations outside M25 corridor.
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For: Salon owners and their senior leadership teams
Do you need specialist training for your management team? Hellen will partner with you, the salon owner/franchisee, to deliver the bespoke education they need.
Working with Hellen to create the content, you can choose the focus of the workshop. Whether you want to look at team issues and performance, evaluation strategies & KPI’s, brand positioning or management accounting, Hellen will pass on the vital knowledge they need to help you run your business.
Endorsing and clarifying your company policies and ethos, this workshop will reignite and empower your team to make autonomous decisions that deliver you real results. Hellen helps you facilitate healthy debate and education on how to deal with day to day managerial issues in a safe space, ensuring that taking time out of the salon to work through the challenges managers and supervisors face has a lasting impact on your SLT and your business.
Fee includes:
Initial 45 minute virtual discovery call
Email exchanges to plan and prep exclusive content
10am-5pm workshop (venue cost not included)
Package price: £995
Hellen’s quoted fees include an NDA (Non-Disclosure Agreement) to ensure any work she carries out remains strictly private and confidential. Sessions can be conducted either face to face or remotely. Travel time/accommodation by quotation for locations outside M25 corridor.
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For: Start-up or established salon owners/franchisees
Do you need a ‘fresh eyes’ perspective on your business? Does your salon need a reset? Could you benefit from some no-holds barred scrutiny from a real-time industry expert?
Advice from your accountant is one thing; specific help and guidance from a sector specialist who is, like you, facing the economic challenges and working at grass roots level, is quite another.
Used to helping salons of all sizes and scale, Hellen can take you under her wing in this bespoke programme and help you initiate a plan of action to optimise your success.
Hellen will work with you to confidentially examine the areas of your business you want to focus on in detail, swiftly evaluating and assessing exactly what she needs from you to take the next steps and progress towards your goals in a clear, phased approach.
If you want to achieve financial stability, increased turnover and greater profitability, Hellen’s trusted systems will help formulate a tailor-made strategy unique to your business to support you in achieving your long term goals.
After a complimentary 45 minute virtual meet-up to analyse your business, Hellen will book a session with you to conduct a deep-dive and formulate a detailed programme, giving you the results-driven action plan and tools you need to make a tangible difference.
6 weeks later, you’ll regroup with her to track your progress and evaluate your performance.
Fee includes:
Initial 45 minute virtual discovery call
First coaching session: 11am-4pm at Hellen’s salon/location of your choice
Interim email communications/updates
Second coaching session: 11am-4pm at your salon/location of your choice
Hellen’s HW Blueprint Webinars and USM Series of e-books
Complimentary resources as required (spreadsheet templates, etc.)
Package price: £1495
Hellen’s quoted fees include an NDA (Non-Disclosure Agreement) to ensure any work she carries out remains strictly private and confidential. Sessions can be conducted either face to face or remotely. Travel time/accommodation by quotation for locations outside M25 corridor.
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Hellen has globally developed her own brands in both mass/consumer and professional categories. She has worked with a wide variety of companies on specific projects and as a result, her commercial understanding and grasp of the market makes her perfectly placed to consult with a host of hair and beauty businesses, suppliers and manufacturers.
Hellen can work with you to tailor-make specific content for your salon owner customers, partnering with you to deliver your on-brand message. Whether hosting events or delivering workshops and seminars, she will ensure she has your clients front and centre of her presentations.
Hellen can also confidentially help benchmark and assess elements of your product/brand market performance, benchmarking you against your competition and formulating strategies for increasing market share, awareness and future growth.
Hellen’s can partner with you to:
host salon owner led focus groups
create client/sector specific exclusive content
host events, workshops or seminars to deliver your chosen message
help maximise your customer reach and spread
evaluate your market positioning and customer perception
identify new opportunities for your brands
assess your target market and formulate growth strategies
share insider industry know-how
appraise business scalability
Price upon application
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Hellen has worked closely with a number of start-up’s, training providers, tech companies, investors and V.C’s looking to launch products, brands or services into either the professional or consumer hair and beauty markets.
Using her specific expertise she can advise on branding, marketing and most importantly the quickest and most effective routes to market, strategising with companies to formulate fool-proof, optimum marketing strategies and producing game plans for mass roll-out.
Price upon application
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