Hellen is known as one of the industry’s foremost business gurus. In fact, trade magazine Hairdressers Journal have even dubbed her the ‘salon business powerhouse’ and leading beauty industry bible Professional Beauty named her 'the beauty industry titan'. She regularly educates and lectures in her sector and is the go-to expert for business education for salons and manufacturers, conducting seminars and guest speaking both in the UK and internationally. Hellen also famously teaches her best-selling courses and workshops to other salon owners for a variety of companies and in her salon for Richard Ward Academy as well as at L’Oréal’s Academies throughout the UK and Ireland.
Using her extensive 30 years of industry management experience at every level, and having developed her own company’s brands globally, Hellen is now renowned for conducting private consultancy in the hair and beauty industry for salon and spa owners, manufacturers and suppliers and also advises a diverse array of fledgling brands, training and tech companies and start-up’s looking to provide ancillary services to the sector as well as investors and VC’s looking to break into the market.